Ah, the mysteries of the record industry... I got the 'Reveries' album from swedish band Pacific! back in February and I was surprised to see it was being released in the UK this summer on the 11th of August on Half Machine which is a satellite label of XL. Let's hope it will give the exposure it deserves. It is very difficult to describe their sound somewhere in between Beloved, Pet Shop Boys, Sebastien Tellier, ELO or the Beach Boys (Erm...!). But what is easy to understand is the reason why it is only officially released now. Hey! It's summer after all and their music is a much better soundtrack to hot summer days than grey winter days. Great melodies: Record of the week!
Listen to the tracks and visit their webpage here
Visit Half Machine at blogspot here
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